Seeing Tomorrow

$25

Authors: Ron Dembo and Andrew Freeman

In their new book, Seeing Tomorrow, the authors tell us, "Strategies that proved effective in the past are no longer enough to win today.  The key to success is not to rely on yesterday's news but to peer into the future and ask what could happen tomorrow."  Within the book, Dr. Ron Dembo and coauthor, Andrew Freeman, address numerous issues:  including choosing an appropriate time horizon, selecting scenarios, computing Value at Risk (VaR), assessing both the upside and downside of a potential deal, calculating Regret, and compiling a reliable Regret matrix.  We are most grateful to the authors of seeing tomorrow for granting us permission to bring you a chapter here in its entirety- and for their excellent timing.

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The Journal of Performance Measurement

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